One Off eCommerce Seo

One Off eCommerce Seo

For Business

Next Workshop

Trainer Armando

Places Available Only

To Come

One Off Ecommerce SEO Training Workshop

“In one day, learn how to grow inbound search engine traffic, and boost online conversions and stand out in today`s competitive online marketplace.”

Proven results

No contract seo services

No more monthly payments 

Requirements

Already Basic understanding of SEO

Just the time and focus put what's learned into action

Who this course is for:

eCommerce websites

Proven and Tested SEO

Since i initial launch, my site and implemented the  SEO to it, it has grown on over the years on the search engine rankings.

Who should attend this One Off Local & Ecommerce SEO workshop?

This workshop is designed for ADVANCED people who already have a basic  understanding of SEO and want to enhance and improve their e-commerce website visibility in the organic search listings. It is ideal for anyone who has daily responsibilities or oversees an e-commerce website, and is looking to improve their ability to grow their inbound search engine traffic, boost online conversions and stand out in today’s competitive online marketplace.

Course Overview

Search engine traffic is key to the success of an e-commerce website. With user behaviour changing daily and algorithms continuously updating, it is difficult to stand out in today’s competitive online marketplace. In this course we want to help you understand how to keep search engines happy without compromising the user experience.

But optimising an e-commerce website for SEO has a unique set of challenges that differ from other types of sites. In this course, we will look at the different elements of SEO that apply specifically to revenue generating websites. You’ll get practical and in-depth understanding of the best SEO strategies for e-commerce websites, as well as actionable tips and techniques that you can apply immediately to your site.

Workshop Outline

Essential SEO techniques & best practices

SEO-Friendly URLs

The importance of Content and SEO

Duplicate content

Redirects

Selecting the best domain name for SEO purposes

How blogging can help SEO

How online customer reviews help SEO

Mobile-friendly sites

Schema mark up for e-commerce

Site Structure, filters and facets & landing pages

        Why site structure matters

        The difference between using filters to narrow down product listings and creating unique landing pages for products

        When to use filters and when to create listings

        Understand links and how to develop an optimised internal linking structure

Category pages: optimising category pages for search engines and users

        SEO-Friendly URLs, meta titles, descriptions, H1 tags, page content, conversion optimisation elements,

        visual components and other usability elements, etc.

Product pages: optimising product pages for search engines and users

        URL optimisation, meta titles, product titles, H1 tags, meta descriptions, breadcrumbs, product descriptions,

        page content, images, use of video, Schema mark up, Open Graph, product reviews and ratings,

        user generated content, use of the canonical tag for similar product pages, etc.

Dealing with out of stock items: retirement product strategies

How an out of stock product can interrupt a consumer’s journey through a site

When and how to redirect an out of stock product

The importance of messaging around out of stock products

Conversion rate optimisation

The importance of understanding and meeting user intent

Blocks to conversion and how to avoid them

How your website performance can affect conversions

How to encourage interaction

Building loyalty

How to measure goal conversions and transactions

Link Building

Understanding links in SEO

Why is link building important

Off-page factors

What is a nofollow link

Link building techniques for ecommerce websites

How to build high quality backlinks to your ecommerce website

How to build links to your product and category pages

 How to remove bad backlinks from Google

How long it will take to show results on google®?

What I did find out, when you do the changes and when you apply the seo some products will take a bit more time to come thru the search engine.

Note: Do not change the way the seo has been done and don’t think what you done with the others products is wrong. I had some products that did took years to rank ( up and down ). So stick to all of the products to be the same

Get Inspired by real SEO success stories

The WORKSHOP includes a live SEO success  to motivate you and demonstrate with real example how our recommendations can be applied to practice. Same steps we followed to increase the ranking of the product (s)